THE CHOSEN ONE...

The designer I have been given to research into is Stella McCartney. I am pleased with this choice because she links in with my trend prediction of clashing prints so I should find it inspiring to produce designs from. I didn't really have any expectation of what I would have picked but I think it was the right choice for me.

PACKAGING

RESEARCH INTO LATEST 4 COLLECTIONS

The design principles that I have notice are part of her designs are: repetition(prints); emphasis(embellishment, cut away) and balance using asymmetric shapes to create ambiguity. She combines both elements of masculinity and femininity into her collections using juxtaposition to create both feels and looks for both genders